Terms of Use

1. Introduction

These terms and conditions (together with our privacy and cookies policies) apply to your use of Lasershark Media digital channels (such as our websites, mobile sites or apps (‘Digital Channel’), whether as a guest or a registered user. Please read these terms and conditions carefully before you start using our Digital Channels. By using any of our digital channels, you indicate that you accept and agree to be bound by these terms and conditions.

We may revise these terms and conditions at any time. You should check this page from time to time to take notice of any changes we make, as they are binding on you. Some of the provisions contained in these terms of use may also be superseded by provisions or notices published elsewhere on the website.

The terms and conditions that apply to your use of the website will be those terms and conditions in force on the date you use the website.

2. Operator

This site is operated by Lasershark Ltd trading as Lasershark Media.

3. About this website

The website is available to everyone, although access to certain features of the website is restricted to registered users.

Access to the website is permitted on a temporary basis. From time to time and without notice, we may withdraw or suspend access to the website or amend, withdraw or discontinue any of the materials and/or features available on it. The website and its content are provided on an “as is” and “as available” basis. We do not guarantee that our site, or any content or features on it, will always be available or be uninterrupted and we will not be liable if for any reason the website (or any part of it) is unavailable at any time or for any period.

We may update our site from time to time, and may change the content at any time. Although we make reasonable efforts to update the information on our site, any of the content on our site may be out of date at any given time. We make no representations, warranties or guarantees, whether express or implied, that the content on our site is accurate, complete or up-to-date and we are under no obligation to update it.

We do not guarantee that our site, or any content on it, will be free from errors or omissions.

4. Registration and information

If you choose to register to use our site you will be asked to provide a password. You must keep this password confidential. You will be responsible for all activities that take place under it.

If you know or suspect that anyone other than you knows your user identification code or password, you must promptly notify us.

We have the right to disable any password, at any time, if in our reasonable opinion you have failed to comply with any of the provisions of these terms of use.

You must ensure that any information you provide to us when using the website is true, current and accurate. Please see our privacy policy for details of how we use the information you provide to us.

5. Your use of the site

You must not (and must not attempt to) gain or allow unauthorised access to, interfere with the normal operation of, circumvent any security, home page, or other feature of or insert any link to or breach the security measures on any part of the website, including any system or equipment on which the website operates, or any database connected to the website by ‘hacking’, password mining or otherwise. You must not misuse the website by knowingly introducing viruses, trojans, worms, logic bombs or other material which is or may be malicious or technologically harmful. We will report any such breach to the relevant law enforcement authorities and we will co-operate with those authorities by disclosing your identity to them. Your right to use our site will cease immediately if you do any of the foregoing or otherwise breach these terms and conditions.

We do not guarantee that our site will be secure or free from bugs or viruses.

We will not be liable for any loss or damage caused by a distributed denial-of-service attack, viruses or other technologically harmful material that may infect your computer equipment, computer programs, data or other proprietary material due to your use of the website or on any website linked to it.

6. Links

Where the website contains links to other sites and resources provided, these links are provided for your information only. Such links should not be interpreted as endorsement by us of those linked websites. We have no control over the content of those sites and accept no responsibility for them or for any loss or damage that may arise from your use of them.

You should check the terms of use applicable to any website that you link to from this website.

7. Intellectual Property Rights

The UrbanTravelGuide word, device and logo are registered trade marks.

Lasershark Ltd is the owner or licensee of all intellectual property rights in the website. All text, information, graphics, interfaces, photographs, video and other material available on the website are protected by copyright, trade mark and other proprietary and intellectual property laws. All such rights are reserved.

Nothing in these terms and conditions grants or is intended to grant any right, title or interest in the website or any intellectual property rights contained therein. You may not use any of our intellectual property rights without our express written consent however you are permitted to make one copy for the purposes of viewing the content on the website for your own personal use.

8. General

Your rights

If you are a non-business customer you have certain rights under consumer protection legislation. Nothing in these terms and conditions is intended to affect those rights.

Our liability

All content on the website is provided “as is” without any guarantees, conditions or warranties (express or implied) and to the extent permitted by law, we, the other members of the Lasershark group of companies and the third parties connected to us:

exclude all conditions, warranties and other terms (express or implied) which might otherwise be implied by statute, common law or the law of equity; and
exclude all liability in contract, tort (including negligence) or for breach of statutory duty, or in any other way, in connection with your use of the Site save as provided in our booking terms and conditions.
We accept liability for death and personal injury arising from our negligence or that of our employees and agents. We do not seek to exclude our liability for fraudulent misrepresentation by us or our employees or agents.

Applicable law

These terms and conditions, their subject matter and formation (and any non-contractual disputes or claims) are governed by and construed in accordance with English law.


If any part of these terms and conditions is deemed invalid, illegal or for any reason unenforceable then that part will be deemed deleted and will not affect the validity and enforceability of the remaining parts. Any failure by us to enforce our rights or remedies under these terms and conditions or otherwise shall not be construed as a waiver by us of those or any other rights or remedies.

All rights not expressly granted in these terms and conditions are reserved.

Privacy Policy

1. General

Lasershark Media respects the right to privacy of every individual who visits our site, mobile site or apps (“Digital Channels”). This privacy policy explains how we use any personal information we collect about you, and your rights to access and correct the personal information we hold about you.

2. What personal information do we collect and how we will use it?

We may collect the following information about you:

Contact details including title, name, postal and email addresses, postcode, contact telephone numbers;
Customer communication preferences;
Customer feedback; and
Computer or device information (e.g. your IP address and operating system).
We may supplement the information that you provide to us with information from trusted third parties (including travel agencies, distributors and list rental companies) for the purposes outlined in this privacy policy.

We may use your information for the following purposes:

Administration of our Digital Channels, including in respect of our registered users, who may also store a personal identification number online to easily access and apply room preferences and personal details when booking through our automated telephone service;
Administration and management of our competitions, promotions and prize draws – you should check the applicable terms and conditions of the competition, promotion or prize draw for further information;
Sending you communications about our products and services that we think may be of interest to you. We may also send you service information communications. With your permission, we and other companies in the Lasershark Media group will keep you informed of news and offers from other group companies;
Business, website and consumer analysis and reporting; and
Correspondence between us, including where you use our ‘Contact us’ form.

3. Sharing your personal information with third parties

Our Digital Channels contain links to other websites, mobile sites and apps. This privacy policy only applies to our channels. When you link to other websites, mobile sites or apps we are not responsible or liable for them. You should read the privacy policies for those linked sites or apps before you submit any personal information to them.

4. Cookies

Our Digital Channels use cookies, which are small text files that contain small amounts of information that a website can send to, and store on, your computer or device through your browser. Cookies may be used by us to provide you with, for example, customised information from our website to make it more user-friendly.

For further details about the cookies on our Digital Channels, please see our ‘How we use cookies’ statement.

By using our Digital Channels, you agree to our privacy and cookie policies and consent to the use of cookies and similar technologies by us and our carefully selected third party partners as described in these policies.

5. Changes to our Privacy Policy

We keep our privacy policy under regular review and we will place any updates on our Digital Channels.

How we use Cookies

1. What are cookies?

A cookie is a small text file containing small amounts of information, which is placed by a platform onto a computer or device.

Cookies are designed to assist a computer or device to remember something the user has done within that platform

By using the our Digital Channels, you are agreeing to our privacy and cookie policies and consent to the use of cookies and similar technologies by us and our carefully selected third party partners as described in these policies. If you do not agree to such use, please see the ‘Managing your cookies’ section for details on how to adjust your settings.

2. Why do we use cookies?

Third party vendors, including Google, use cookies to serve ads based on a user’s previous visits to your website or other websites.

Google’s use of advertising cookies enables it and its partners to serve ads to your users based on their visit to your sites and/or other sites on the Internet.

You may opt out of personalised advertising by visiting Google at Ads Settings and other advertising networks by visiting

3. Types of cookies

Cookies are available in two different formats:

First-party cookies

First-party cookies are those set by a platform that is being visited by the user.

Third-party cookies

Third-party cookies are cookies that are set by a party other than that of the platform being visited by the user. If a user visits a platform and another entity sets a cookie through that platform this would be a third-party cookie.

Our platform uses the following types of cookies:

Strictly necessary cookies: These cookies are essential in order to enable you to move around the platform and use its features, such as accessing secure areas of the platform. Without these cookies, services like enabling appropriate content based on your type of computer or device cannot be provided.
Performance cookies: These cookies collect information about how visitors use the platform, for instance which pages visitors go to most often, and if they get error messages from web pages. These cookies don’t collect information that identifies a visitor. All information these cookies collect is aggregated and therefore anonymous. It is only used to improve how the platform works.
Functionality cookies: These cookies allow the platform to remember choices you make (such as your user name, language or the region you are in) and provide enhanced, more personal features. These cookies can also be used to remember changes you have made to text size, fonts and other parts of web pages that you can customise. They may also be used to provide services you have asked for such as watching a video or commenting on a blog. The information these cookies collect may be anonymised and they cannot track your browsing activity on other platforms.
Social media cookies: These cookies are used when you share information using a social media sharing button on the platform. The social network will record that you have done this. This information may be linked to targeting/advertising activities.
Targeting/advertising cookies: These cookies are used to deliver adverts more relevant to you and your interests. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaigns. They are usually placed by advertising networks with our permission. They remember that you have visited a platform and this information is shared with other organisations such as advertisers. Quite often targeting or advertising cookies will be linked to platform functionalities. Our marketing cookies also allow you to participate in customer surveys, giving you a chance to provide us with feedback and allowing us to further improve your online experience.

4. Definitions of cookies

Session cookies

These cookies only last for the duration of your visit to our platform. We use session cookies to help improve your experience with us and to support key activities that you want to undertake on our platform. An example of this is in our platform booking summary, where session cookies are used to retain the detail of rooms you have chosen to book until you are ready to complete the full booking. These cookies are administered by us and none of your data is stored or retained after you have left our platform.

Persistent cookies

These cookies are uploaded onto your computer/device and remain in place until they expire or you choose to delete them. These cookies are used for instance to measure your engagement with our platform. They allow us change and develop our platform to improve your experience with us. We may use this data to send you content around areas of interest to you. Our marketing cookies also allow you to participate in customer surveys, giving you a chance to provide us with feedback and allowing us to further improve your online experience.

5. Do I have to accept cookies?

To make full use of the Digital Channels experience, cookies need to be enabled on your browser; certain features will not work if you reject cookies. Cookies are used to offer a personalised experience when browsing the platform.

If you choose not to allow cookies you will still be able to browse the platform but your experience will not be as beneficial as if you have cookies enabled.

Are cookies used on web, mobile, tablet and apps?
Yes, cookies, or other data storing devices are used on all of our digital channels (web, mobile, tablet and apps).

6. Managing your cookies

You have different options to manage the cookies on your computer or device. You can change your application settings to prevent cookies from being accepted, or, depending on which application you are using, you might be able to receive an alert when a platform is trying to place one on your computer or device.

Your browser application’s ‘help’ menu should tell you how to block cookies or change your cookie settings. How you adjust your application will depend on the application you are using.

You can delete/restrict cookies stored in your computer or device by using a function in your application. Whilst this does not mean you won’t receive cookies in the future, it gives you freedom to delete/restrict your cookies after you have been online. This function is often known as ‘clearing cookies’.

Clearing your cookies on one application of one computer or device does not automatically clear them on another. You need to clear all applications on all channels independently.

You can find some helpful information about cookies on*

*We are not responsible for the content of external platforms. This link will open in a new window.